Prada Hires First Black Model Malaika Firth Since Naomi Campbell in 1994

Italian fashion label Prada have hired a black model for a new print campaign for the first time since 1994.

Malaika Firth, a 19-year-old Kenyan model, raised in the UK, who has been modelling since 2011, will be seen in the fashion brand's Fall/Winter 2013 advertisement. The last black model to star in a Prada advertisement campaign was Naomi Campbell 19 years ago. 

The label has known to rarely use Asian models and practically never hires black models.

Along with Firth, the campaign will also feature supermodel Christy Turlington, Danish model Freja Beha Erichsen, Australian model Catherine McNeil, Chinese model Fei Fei Sun, American model Amanda Murphy and French model Caroline de Maigret.