Hollerose Fall 2013 collection was themed after Rock and Roll. ‘I didn't want to go the usual black route even though black is the first choice of color for rock and roll, I chose instead to stay true to my aesthetics, using rich colors of midnight navy, purple and green in the luxurious silk satin, chiffon and Ghanaian tie-dye fabric." Says Ose Okpamen, the creative director of Hollerose "We took the basic elements of rock and roll like spikes, leather, metal zippers etc. and infused it basically into our own interpretation of the theme. Traditional African hand embroidery was also systematically placed in an understated manner to also bring the feel of Africa into the collection."